Loren Merchan and Jonathan Barnes guest to discuss the concept of authenticity and authentic campaigns in US elections. We break down the concept of authenticity, and discuss how digital and social media can be leveraged to make a candidate seem more authentic during a campaign.
Loren Merchan and Jonathan Barnes guest to discuss the concept of authenticity and authentic campaigns in US elections. We break down the concept of authenticity, and discuss how digital and social media can be leveraged to make a candidate seem more authentic during a campaign.
Find out more about Authentic Campaigns here!